Case Study · Jose Kurian Realty
A brand film,
built to be trusted.
Jose Kurian is a REALTOR® with Trinity Texas Realty in Cedar Park, TX — 31 years in accounting, finance, and marketing, new to real estate sales. The site needed to carry a "financial mind you can trust" brand on day one, while meeting every TREC advertising requirement a sales agent is bound by.
Starting Point
A generic brokerage template, no brand of his own.
Jose's original web presence was his brokerage's standard agent-profile page — the same template every agent at the firm gets, no differentiation, no story. For an agent leading with trust and financial expertise rather than years of real estate experience, that template did nothing to carry the pitch.
What Was Built
"The Light Is On" — a 6-scene brand film.
Cinematic scroll-film engine
432 AI-generated frames assembled into a canvas-based, GSAP-driven scroll scrub — six scenes plus two service-area/agent-intro docks, built to feel like a short film rather than a scrolling brochure.
TREC compliance, built in from scene one
Sponsoring broker name, IABS link, TREC Consumer Protection Notice, and Equal Housing Opportunity statement all present on every page — non-negotiable for a licensed sales agent's advertising, and treated as a hard constraint from the first design pass, not a post-launch patch.
A trust-first narrative
The film leads with Jose's financial and accounting background rather than years-in-real-estate — matching how he actually wants to be positioned to Austin-metro buyers and sellers.
Where It Stands
Live on his own domain, compliant from day one.
The site is live at realtorjosekurian.com — Jose's own custom domain, not a brokerage subdomain. Analytics and Search Console access are still being connected on his account, so unlike the Twist of Tradition case study, there isn't a ranking or traffic number to report here yet — this case study will be updated once that data is flowing.
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